Nintendo has one key advantage over Xbox and PlayStation
Michael Kovac/Getty Images for Nintendo
- First-party Nintendo titles give the Japanese video-game maker a key advantage over its global competitors such as PlayStation 4 and Xbox One.
- Switch demand is going to be heavily skewed towards the October to December holiday season.
- Morgan Stanley argued that Switch sales will lift Nintendo's share price from a longer cycle.
- Watch Nintendo trade in real-time here.
Switch sales are going to surge as Nintendo rolls out its new Pocket Monsters Smash Brothers games ahead of the the holiday season, according to Morgan Stanley.
These first-party titles that are solely for Nintendo consoles give the Japanese game maker a key advantage — a strong pricing power — over its global competitors such as PlayStation4 and Xbox One, and will help lift Nintendo shares over the long term, Morgan Stanley analysts Masahiro Ono and Yui Yasumoto wrote in a note sent out to clients on Monday. See the rest of the story at Business Insider
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