Microsoft’s Bing hits 100 million active users thanks to AI chat, Edge browser
Enlarge (credit: Microsoft)
Microsoft's Bing has never been in any danger of overtaking Google as the Internet's most popular search engine. But the headline-grabbing AI-powered features from the "new Bing" preview that the company launched last month seem to be helping—Microsoft said today that Bing had passed the 100 million daily active users mark.
"We are fully aware we remain a small, low, single digit share player," writes Microsoft's Yusuf Mehdi, driving home just how small Microsoft's share of the search market is compared to Google's. "That said, it feels good to be at the dance!"
Google doesn't provide daily active user numbers for its search engine, but StatCounter data suggests that its market share typically hovers just under 90 percent in the US, compared to 6 or 7 percent for Bing.