Peter de Wilde: NECSTouR’s CEO discusses strategic shifts in European Tourism
In an exclusive interview with TravelDailyNews International during NECSTouR General Assembly in Paris, NECSTouR’s CEO, Mr. Peter de Wilde, shared insights on the strategic shifts happening in European tourism.
The General Assembly of NECSTouR discussed business matters like budget allocation and membership approvals, but the focus quickly turned to a strategic transformation. NECSTour aims to prioritize the development of local communities and preserve destination identities, using tourism as a means to create better places to live.
By fostering a sense of pride among residents, they become natural ambassadors, warmly welcoming visitors.
Measurement and research are key to understanding the carrying capacity of destinations and residents’ willingness to share.
Attracting and retaining talent is another challenge, and fair employment conditions are essential.
Regional leaders play a crucial role in addressing local community challenges, as they possess the knowledge and capabilities for sustainable development and effective tourism promotion.
NECSTour seeks to transform European tourism into a driver of prosperity and sustainability by prioritizing community-driven strategies.
The article Peter de Wilde: NECSTouR’s CEO discusses strategic shifts in European Tourism first appeared in TravelDailyNews International.