When will Threads get ads?

Twitter rival Threads is the talk of the town right now, having amassed more than 100 million users in just five days. The meteoric growth is somewhat misleading, as anyone with an Instagram account can turn on Threads functionality without having to sign up for the service. All you have to do is download the app. Still, there's no denying that Threads has seen a surge in traffic, thanks in no small part to Elon Musk's terrible leadership of Twitter.

Threads isn't even a complete replica of the Twitter experience, with many features missing from the app. One of them is ads, as Meta isn't yet ready to turn on advertising. That might seem like a surprising choice from a company that makes money predominantly from ads, and that tracks users across all of its apps for advertising purposes.

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When will Threads get ads? originally appeared on BGR.com on Wed, 12 Jul 2023 at 09:38:46 EDT. Please see our terms for use of feeds.