RM Williams, Rugby Australia collaborate on limited-edition range
RM Williams has collaborated with Rugby Australia to create a limited-edition collection inspired by both Wallabies costumes and RM Williams motifs.
The limited edition range of licenced apparel, accessories, and footwear, designed to coincide with the Wallabies’ trip to France, is part of a multi-year relationship struck last September between RM Williams and Rugby Australia.
The RM Williams x Wallabies collection comprises cotton rugby jerseys, caps, knitted socks, hats, and beanies, as well as limited editions of the brand’s bestselling Comfort Craftsman and Lady Yearling boots.
The collections focus on simplicity and convenience, allowing consumers to wear their “fan gear” as casual, everyday dressing. To further ensure comfort and quality, the brand says each garment is made from either Woolmark-certified superfine Merino wool or breathable organic cotton.
The collection builds on the brand’s previous successes in designing the official uniforms for Australia’s Commonwealth Games and Paralympic teams. RM Williams, as an official partner of Rugby Australia, will outfit the sport’s players in its leather boots, made in Adelaide.
“The new collection will undoubtedly be a hit with supporters and more widely, we’re extremely happy to have RM Williams back on board supporting Rugby Australia and our national teams throughout the golden decade,” said Rugby Australia CEO Phil Waugh.
The range and extended deal reinforce RM Williams’ commitment to the sport, supporting national teams as Australia enters its Golden Decade, with the 2023 World Cup and a Lions Tour in 2025.
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