Mengniu expands FIFA deal to cover next three World Cups
August 4 – China’s Mengniu has attached its name to FIFA’s next three World Cups, extending a previous partnership with the world federation.
Mengiu, a diary brand, had previously sponsored the 2018 and 2022 World Cups as well as the ongoing 2023 Women’s World Cup in Australia and New Zealand. It will now extend that event -driven sponsorship to the Men’s 2026 and 2030 evenst and the women in 2027.
“We welcome Mengniu once again as an official sponsor of the FIFA Women’s World Cup and the FIFA World Cup,
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