Iltija Mufti, the daughter of former Jammu and Kashmir chief minister Mehbooba Mufti, has been appointed as the media advisor to the People's Democratic Party (PDP) president. This decision was made by the party high command. Iltija has been managing her mother's social media accounts since 2019 when the leaders of Jammu and Kashmir were under arrest due to the abrogation of Article 370. She expressed her commitment to making a difference in the current chaotic situation in J&K.
