PrettyLittleThing films Australian campaign with social media stars in Fiji
UK-based women’s fashion retailer PrettyLittleThing went to Fiji to shoot its Australian-exclusive campaign featuring five local influencers.
The campaign highlights a curated selection of swim and resort wear for the Australian summer season, from monochrome bikinis to edgy cobalt blue cut-out one-pieces.
The edit sees trending crochet cover-ups with Y2K-inspired silver statement suits for the ultimate it-girl holiday wardrobe.
The influencers starring in the campaign include Georgia Hassarati, Ariella Nyssa, Vakoo, Kairo Calvitto and Lola Thompson.
Founded in 2012, PrettyLittleThing currently operates in the UK, Ireland, Australia, the US, France, the Middle East and North Africa.
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