WSL drives attendances for Women’s Football Weekend with CGI takeover of English landmarks
March 21 – The Women’s Super League is promoting its Women’s Football Weekend (March 23-24) through a series of visual takeovers of famous English landmarks.
Through immersive augmented reality CGI, the visuals will spotlight the four derby matches in this week’s fixtures: Manchester City vs Manchester United, Everton vs Liverpool, West Ham vs Chelsea and Sunderland vs Durham.
The aim is to highlight football culture and rivalries through a series of VFX stunts.
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