Airbnb’s new Icons feature lets you book a stay in pop culture’s most famous locations
Want to stay in the house from Disney’s ‘Up’? Or Prince’s Purple Rain house? Now Airbnb will let you.
When Airbnb listed the Barbie Dreamhouse on its platform last summer, it attracted more than 13,000 press hits and more than 250 million social media impressions. CEO Brian Chesky said on an earnings call that it got more than twice as many impressions as the company’s IPO announcement.