‘Divine’ beauty fans rave about brand new Primark beauty product for luscious lips & it’s £30 cheaper than luxury dupe
PRIMARK has launched a new line of lip oils set to rival Dior and Gisou.
As well as being up to £30 cheaper than some luxury versions, the high-street store’s oils come in an array of flavours.
And one of the flavours is being called “divine” by beauty buffs.
“Hydrate and soothe your lips with our lip balm, lip care and scrubs,” Primark bosses said.
“Discover tinted lip balms and nourishing lip oils infused with antioxidants like hyaluronic acid and vitamin C.”
You can nab the £1.80 PS… Scented Lip Oil in Strawberry, Watermelon and Cotton Candy.
But the real star of the show is the Peach Bellini flavour, with one shopper dubbing it “divine”.
Primark’s social media team took to Instagram to promote its sweet range of lip products.
“This PS… Peach Bellini Lip Oil might just be our new favourite lip product,” bosses commented.
“Offering a stunningly sweet fragrance, this scented lip oil is formulated with Vitamin E and jojoba seed oil to help impart hydration for a nourished, highly moisturised pout.
For those unfamiliar, lip oils offer a blend between gloss and balm.
They deliver the high-shine finish of a gloss while providing the moisturising benefits of a balm.
Lip oils went viral on TikTok in recent years thanks to the rise of the ‘clean girl aesthetic’ – that is, wearing minimal make-up and looking fresh-faced.
They’re ideal for maintaining soft, glossy lips without the stickiness often associated with traditional glosses.
EXFOLIATION STATION
It doesn’t just stop at lip oils, though.
Primark’s social media team also promoted new additions to its lip exfoliator range.
Primark's history
PRIMARK first opened in 1969 as Pennies in Dublin, hoping to provide affordable fashion in Ireland.
A Primark store officially opened as Primark in 1974 in Derby.
The retailer now has 193 stores across the UK and 441 stores worldwide with a goal of running 530 stores by the end of 2026.
Among these were the £1.30 Marshmallow Fragranced Lip Exfoliator and £1 PS… Guava Goals Lip Exfoliator.
“Need some extra care for chapped and flaky lips?” bosses said.
“Try our overnight lip mask and lip exfoliators for intense moisturisation and protect during the day with an SPF lip balm.
“From novelty lip balms to sweetly scented lip balm sets that appeal to the senses, we’ve got you covered.”