Despite a customs deal between Switzerland and the United States, US meat is unlikely to appear on Swiss supermarket shelves, according to a report by the news agency AWP. + Get the most important news from Switzerland in your inbox Major retailers have rejected the idea, but the catering industry is showing interest. + Explainer: Will Swiss supermarkets be inundated with cheap, hormone-filled beef after US tariff deal? Preliminary figures from the Federal Customs and Border Security Service show that between December 10 – when the new rules took effect – and the end of 2025, Switzerland imported 20.3 tonnes of beef and 2.3 tonnes of bison from the United States, but no poultry. Migros and Coop say Swiss meat remains the priority. “We see no need to import from the US,” a Coop spokesperson told AWP. Lidl and Aldi have also ruled out the move. By contrast, catering wholesalers such as GVFI and Transgourmet/Prodega are already bringing in American beef and bison. “We’ve already ...
