Those weird '4:44' ads actually tease a Mahershala Ali and Lupita Nyong’o film

Tidal put all 4:44 rumors to rest when a trailer for a new film aired during Game 3 of the NBA Finals on Wednesday night. 

While it's unfortunate that 4:44 doesn't seem to mean a new Jay-Z album is imminent, or any of these theories, it does mean that we will get a mysterious project from a Tidal and Sprint partnership, starring Academy Award winning actors Mahershala Ali, Lupita Nyong’o, and Danny Glover. 

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