Kanye West Shrinks Madison Square Garden
Tickets to Kanye West’s Yeezy Season 3 presentation at Madison Square Garden were almost as inaccessible as the rapper and designer’s sneakers. Despite the promises of accessibility and the utilitarian vibe around Kanye’s fashion, hefty prices have kept his clothing out of reach for the average fan. But there were plenty of ways to see his newest apparel draped on models: on social media and iMessage, in person via a last-minute link to held-off Garden seats, or at the theatres screening the presentation nationwide. The links to the Tidal livestream burst with action and then froze sporadically, as droves of Internet onlookers tried to watch in as close to real-time as possible. Rightfully, the fans on site wanted trophies, and clamored at deep-red-colored merch booths with lines that looped around the stands. “I went to four different tables,” one woman shouted into her handset in frustration, well before the show had begun. “The Kardashians have to be here,” another patron said to her guest while ordering beers. “They’re family!”