When it comes to understanding the pace of global digital evolution, the digital growth of developed countries usually has little to tell us about the digital future of developing ones. This has big implications for businesses, entrepreneurs, and innovators seeking growth beyond their home markets: there just isn't a one-size-fits-all app or approach to building scale in the global digital economy. But if a country wants to become attractive to new investors, what it can do is learn from its better-connected peers and play some "digital catch-up."
Read the rest of my article with Ravi Chaturvedi in the
Harvard Business Review here: https://hbr.org/2016/03/how-benchmarking-can-help-countries-become-more-digital
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