(VIDEO) IBM's Watson Ads Solution To Expand Beyond Weather Company Assets

LAS VEGAS - Watson Ads, the cognitive advertising product that's been available to brands exclusivity within The Weather Company app and on weather.com, will be released for wider use in apps and on websites sites later this quarter.

In the meantime, in an interview at CES 2017 with Beet.TV, Weather Company CEO and GM Cameron Clayton offers some advice for brands thinking about dipping their toes into cognitive advertising.

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