Is Socially Responsible Capitalism Losing?
In December, 2015, a new startup called Juno entered the ride-hailing market in New York City with a simple proposition: it was going to treat its drivers better than its competitors, notably Uber, did theirs—and do “something that was socially responsible,” as one of Juno’s co-founders, Talmon Marco, told me last fall. In practice, that meant drivers would keep a bigger part of their fares and be eligible for a form of stock ownership in the company. But, on April 26th, when an Israeli company named Gett announced that it was buying Juno for two hundred million dollars, that changed. The merged company is dropping the restricted stock plan for drivers, and those who already hold stock are being offered small cash payments, reportedly in the hundred-dollar range, in exchange.