Every year there's a conversation about which studios will or won't show up at San Diego Comic Con. However, in 2016, that chatter now has a twist, with one major studio skipping the weekend for reasons that speak to the social media age.
20th Century Fox has decided not to showcase their upcoming slate at SDCC, reportedly over fears that the trailers and footage cut for the event would be leaked or pirated. And it's a legitimate concern. The past few years have seen trailers leak out of the halls of Comic Con, either in shaky mobile phone footage or in legitimately good copies, hitting the web, spoiling the exclusivity for those in attendance, and the carefully managed marketing by the studios. Just last summer, Fox had to scramble after their "Deadpool" trailer cut for Comic-Con hit the web not long after it screened in Hall H.
Some might argue that grousing about marketing material that is meant to be seen by the public being pirated is small potatoes, but that's a...
