Know Your Niche: Marketing Specialty Products Effectively
Just because you sell a niche product doesn’t mean you need to think small.
Just because you sell a niche product doesn’t mean you need to think small.
Developing influence and learning to persuade without forcing or pushing is definitely an art, but it’s one that can be learned.
One look across the Atlantic, to the disaster unfolding in the United Kingdom's government-run healthcare system, ought to curb any enthusiasm for Medicare for All.
For many, the sum total value of having all that data right now is that if they ever need to refer back to a specific record or document, they have it stored somewhere. It's time to go to the next step.
Professional peer groups and the membership fees can feel exorbitant if you've never participated in one before, but the opportunities they present can have long-lasting benefits on your life and your career.
Don't just rely on TV calls to action -- evaluate all the ways a consumer can seek you out online.
Before you sign up for a house in foreclosure, due diligence can keep you from making a bad deal.
While Tesla CEO may have settled a fraud suit with the SEC, his troubles are far from over. If he is ousted as CEO, who should replace him? I have a few ideas
If you write or speak about publicly traded stock, you need to know the rules. Avoid the tragic mistake Elon Musk made.
You probably already know starting your day with the proper fuel can set you up for success, but do you feel like you just can't seem to make it a habit? Try these easy ways to make a healthy breakfast part of your routine.
The futures market provides us with a clue to the next move.
There are enough examples of people who achieve success despite their obstacles to make it clear that we – as individuals – have the power to change the trajectory of our lives if we have the appropriate mindset, grit and perseverance to do so. But those with a victim mindset can't seem to overcome.
I became a shareholder of Chevron when it acquired the former Texaco, which I believe was the first stock I ever bought. There have been other energy stocks that have outperformed Chevron over the years. But nothing in the energy space has come close to the steadiness of super majors stocks.
Here a few requirements enterprise managers should consider when building an artificial intelligence approach that provides a network with dynamic planning capabilities.
Oranto Petroleum, the Pan-African oil exploration and production company owned by Nigerian multi-millionaire Prince Arthur Eze, is constructing two primary schools in Yirol and Rumbek communities in central South Sudan.
Ethiopian-born Saudi billionaire Mohammed Al-Amoudi is among dozens of investors who have had their land leases in Addis Ababa revoked by the Ethiopian government.
An interview with Lawrence Haddad, Execuive Director of the Global Alliance for Improved Nutrition (GAIN), on how to tackle Malnutrition in Africa by encouraging private sector investment
This new take on the old digital photo frames brings your photos in the cloud down to your home.
J.C.Penney is leaderless for the last four month since its CEO left. More have left since then. However, there are positive signs as merchants fight with new initiatives to gain customer recognition.
Be intentional about reaching out to your team
C-Suite executives play a critical role in motivating their teams and inspiring them to work towards a common, large-scale goal, but it’s the engineers that bring those visions to fruition.
Sexism comes in many forms and has profound and lasting consequences, but it’s particularly galling when it happens in a place meant for healing.
Remember, the success of your team is your responsibility.
Is Assassin's Creed Odyssey as good as Origins? It it worth picking up in a crowded fall release slate?
Heading into the upcoming NBA regular season, a lot of people are doubting the Cleveland Cavaliers after losing LeBron James. Well, the Cavaliers think otherwise and have the swagger and personnel to back up that belief.