Diary Of A CEO founder and host Steven Bartlett is diving into AI. His company, FlightStory, currently releases an AI-made podcast using his voice. Bartlett says the users know the show is AI-generated and it still has a strong retention rate, with 60% of the audience staying through the end. The AI replication scares him—but not as much as the idea of someone else doing it first. “There’s always a bulldozer coming for you,” says Bartlett. “You have a choice to either be hit by the bulldozer or to drive the bulldozer.”
