Primark owner AB Foods shrugs off warm weather to post Christmas sales rise
![Primark owner AB Foods shrugs off warm weather to post Christmas sales rise](https://i2-prod.mirror.co.uk/money/article31944052.ece/ALTERNATES/s615/0_file-photo-dated-1112022-of-a-primark-store-the-owner-of-budget-high-street-fashion-chain-primark-posted-a-rise-in.jpg)
The group said the Primark sales rise was driven by higher average selling prices as well as strong demand for Christmas ranges and lines such as its collection designed in collaboration with singer Rita Ora