YouTube Music turns 10 and adds new ‘taste match’ playlists
YouTube Music is launching shared playlists that evolve based on the listening habits of the people who join them. The platform announced the new “taste match” playlists as part of its 10th anniversary on Thursday, and says it will refresh them with new music every day.
It sounds similar to Spotify Blend, which lets you create joint playlists based on a group of people’s music tastes. Just like Blend, it seems like taste match could be a fun way to discover what kind of music your friends and family members are listening to.
Some other features coming to YouTube Music include the ability to leave comments directly on albums and playlists. You’ll soon start seeing upcoming concerts in more places on YouTube, too, as the platform is partnering with Bandsintown to highlight events across an artist’s music videos, shorts, and channel. YouTube Music is also rolling out new notifications that can alert you to an artist’s upcoming release, new merch, or event dates, as well.