Facebook reportedly orders original video shows from BuzzFeed and Vox
Facebook’s plan to seed the service with television-like shows now has some names behind it. BuzzFeed and Vox are among the media companies that have signed deals with the company to create short-form series, according to Reuters. The shows, which were originally expected to debut next month, are now expected to arrive closer to the end of summer.
Reuters reports there will be two types of shows: 20- to 30-minute shows that Facebook will own outright, and 5- to 10-minute shows that will be owned by the media companies, with Facebook taking a 45 percent cut of the ad revenue. Reuters says Facebook is paying up to $250,000 for the longer shows and up to $35,000 for shorter ones — a relatively small investment in a world where a single...