Most-Watched ESPN NBA Opening Night in 11 Years and Second-Most Watched Ever
ESPN had its most-watched NBA opening night in 11 years and its second-most watched opening night ever, according to Nielsen. Viewership for the season-opening doubleheader was up 80 percent from last year. The first two games of the season on ESPN generated an average audience of 2,756,000 viewers, up from 1,532,000 viewers in 2022.
The Boston Celtics victory over the New York Knicks averaged 2,552,000 viewers,