Google will reportedly vet premium YouTube videos more closely
Google will reportedly start more strictly vetting YouTube channels that are part of its Google Preferred premium advertising program, reports Bloomberg Technology. Anonymous sources tell Bloomberg that the company will use both human moderators and machine learning to identify videos that shouldn’t be part of Preferred bundles. The move is supposedly a response to advertisers’ concerns over inappropriate videos featuring children, as well as offensive behavior from YouTube stars like Logan Paul, who was kicked off the Preferred platform after uploading a video of a dead body in Japan’s Aokigahara forest.
Google touts Preferred as a collection of “the most popular YouTube channels among US 18- to 34-year-olds” and “the most engaging and...