From Corona beer to the coronation, the crown is branding fit for a king
As a fashion statement or piece of art, crowns are distinguished by their beauty, containing rare jewels, precious metals and velvet in deep, rich colours. As a symbol, crowns are associated with majesty, authority and sovereignty. And as the coronation of King Charles III reminds us, the crown is also a superlative brand.
Though images of crowns are often used in royal branding, it is rare for monarchs these day