Why Apple will make smart glasses
It's easy to dismiss the speculation that Apple is working on smart glasses.
It's hard to picture Apple selling smart glasses. But it's also hard to picture them not doing it.
If smart glasses become a popular and mainstream consumer electronics category, Apple will almost be required to enter the market as a fiduciary responsibility to Apple shareholders.
Consider the plight of poor Apple. Smartphone margins are shrinking. The tablet market is flabby. Smartwatches aren't panning out as a mainstream platform. Apple TV is still not going to bring in huge profits. So Apple has to adapt and keep up with the evolution of consumer technology to continue to dominate the market as well as secure its growth.
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