Ad format preferences land in Google Demand Gen campaigns
Ad format preference will give advertisers the choice to place their video assets across YouTube's in-stream, in-feed, and Shorts ad placements.
Ad format preference will give advertisers the choice to place their video assets across YouTube's in-stream, in-feed, and Shorts ad placements.
Search ad benchmark report finds advertisers are paying more for leads and clicks, while Google continues to report record profits.
From prioritizing user experience to focusing on real marketing, dive into unpopular opinions on the evolving world of SEO.
Learn how to avoid missteps that can stifle growth, waste valuable resources, and even lead to account suspensions.
Learn how modern search engines use entities, context and knowledge graphs to truly understand queries beyond just matching keywords.
Ensure your hard work reaches your target audience, drives engagement and generates leads with these content distribution tactics.
Acquisition discussions are reportedly progressing between Alphabet, Google's parent company, and HubSpot. No deal has yet been reached.
Merchants can enable conversion annotations that showcase a product's popularity directly in Google Shopping ad listings.
Embrace the era of “search everywhere” by harnessing the potential of social search platforms for accelerated content optimization.
Dealing with negative reviews from former employees? Here’s how to respond properly and protect your company's online reputation.