New poll shows Americans care more about the Super Bowl than Valentine’s Day

Americans are more interested in Sunday's Super Bowl than the upcoming Valentine’s Day holiday, according to a new survey.

The Marist National Poll, released Thursday, asked Americans “which February event” they were more excited about. More respondents voted for Sunday’s Super Bowl matchup between the Kansas City Chiefs and the San Francisco 49ers in Las Vegas than the romantic holiday later in the week.

Just under 50 percent of respondents said they were more excited about the NFL game, a slight incline from last year’s response to the same question — increasing to 48 percent from 45 percent.

About 37 percent said they were more interested in Valentine’s Day activities and 14 percent said they weren’t particularly excited about either upcoming event.

Men were more likely to say they were excited about the Super Bowl than women, but not by a massive margin, according to the survey. Just over 55 percent of men said they were excited about the game, compared to 40 percent of female respondents.

Women were more likely to say they cared about Valentine’s Day than men, with 44 percent saying they were looking forward to the love-themed holiday, compared to 29 percent of men, Marist found.

The survey also showed that while all age groups tended to be more excited about Sunday’s big game, respondents under 30 were the most split. Out of people under 30, roughly 46 percent said they cared more about the Super Bowl and 42 percent said they cared more about Valentine’s Day.  

The Super Bowl was the more popular event across the country, but more people from the Midwest were excited than any other region, per the poll.

The Marist survey was conducted Jan. 29-Feb. 1 among 1,582 respondents, and It has a margin of error of 3.4 percentage points.